I built it because I was trying to figure out how to be happy.
That's it.
Not to make money. Not to become a coach. Not to build a following.
I just wanted to play golf without my body falling apart.
And for a long time, I couldn't.
A few years ago, I lost a business.
It was in the most expensive spot in Boise, Idaho. I invested everything I had into it. And it failed.
I had to pivot.
But the business wasn't the only thing that was broken.
I had a slipped disc. Four knee surgeries. I was so stiff that I honestly believed there wasn't a less flexible person on the planet.
I couldn't move the way I wanted to move.
And when you can't move, everything else starts to break down too.
Golf felt impossible. My back hurt. My hips were locked up. I'd finish a round and need the rest of the day just to recover.
I was approaching 50, and I felt like my body had already given up on me.
This life is short.
If you're not trying to figure out what makes you happy and then do it, you're missing the mark.
For me, happiness was being able to golf and do the things I love. And that requires movement.
So I started searching.
I tried traditional yoga classes. I couldn't do half the poses.
Then I found hot yoga. The heat loosened my muscles enough that I could finally get into positions that had felt impossible before.
Within a few weeks, I noticed something. I was moving better.
But I hadn't found the whole answer yet.
I practiced yoga for 15 years.
But it really only helped with flexibility. It didn't fix the deeper problem.
I wanted to play golf competitively again. So I started modifying the yoga poses I'd learned and applying them directly to golf motion.
I focused on the spine. On the hips. On the connection between them.
When I put my focus into thinking about how I could make those poses work with golf, everything changed.
I wasn't following a program someone else built. I was building something for myself.
And it worked.
I started moving better. My flexibility improved. My back stopped hurting.
But something else happened that I didn't expect.
My mind opened up.
Walking around every day with pain signals being sent to your brain takes up a lot of brain space. When I fixed everything, I didn't have a bunch of signals going to my brain anymore.
I could feel my swing more. Understand it more. Learn faster.
I was happier.
When I'm frustrated now, I go do my routine. I'll be outside, by the river. And after I'm done, I'm ready to go.
The frustration leaves. The tension stored in my muscles releases.
And I can think clearly again.
I didn't set out to become a coach.
I set out to fix my own body so I could be happy.
But after I figured it out, I realized something.
I don't know anybody my age that can move anywhere near as good as me. Not because I'm special. Not because I have better genetics.
Because of what I do.
I'm approaching 50, and I move better than I did at 30. I can play multiple days in a row. I don't need pain pills to get through the rest of the day.
Golf feels easy.
And I know there are other people stuck in the same room I was stuck in.
People who think their body is done. That the pain is just part of aging. That the competitive part of their life is over.
They're wrong.
Golf Mobility Blueprint isn't a business idea I came up with and then built a product around.
It's the answer to a personal question I spent 15 years figuring out.
How do I move the way I want to move so I can do the things that make me happy?The brand is just me showing other people the exit door out of the room they're stuck in.
The same routine that helped me recover from a slipped disc. The same movements that freed up my spine and hips. The same 25 minutes a day that lets me feel 20 years younger the rest of the day.
I'm not selling comfort. I'm offering discomfort in service of freedom.
Twenty-five minutes of positions most people would call painful in exchange for feeling young again.
That exchange rate is the entire engine.
Because I think making a difference is great.
But making a difference at the expense of your happiness is questionable.
I built this for me first. And it turned out to help a lot of other people too.
That's the most honest version of this story.
I was trying to figure out how to be happy. Movement was the answer. And now I'm teaching other people the same thing.
The brand isn't the point.
The freedom is.
I started moving better. My flexibility improved. My back stopped hurting.
But something else happened that I didn't expect.
My mind opened up.
Walking around every day with pain signals being sent to your brain takes up a lot of brain space. When I fixed everything, I didn't have a bunch of signals going to my brain anymore.
I could feel my swing more. Understand it more. Learn faster.
I was happier.
When I'm frustrated now, I go do my routine. I'll be outside, by the river. And after I'm done, I'm ready to go.
The frustration leaves. The tension stored in my muscles releases.
And I can think clearly again.
I didn't set out to become a coach.
I set out to fix my own body so I could be happy.
But after I figured it out, I realized something.
I don't know anybody my age that can move anywhere near as good as me. Not because I'm special. Not because I have better genetics.
Because of what I do.
I'm approaching 50, and I move better than I did at 30. I can play multiple days in a row. I don't need pain pills to get through the rest of the day.
Golf feels easy.
And I know there are other people stuck in the same room I was stuck in.
People who think their body is done. That the pain is just part of aging. That the competitive part of their life is over.
They're wrong.
Golf Mobility Blueprint isn't a business idea I came up with and then built a product around.
It's the answer to a personal question I spent 15 years figuring out.
How do I move the way I want to move so I can do the things that make me happy?The brand is just me showing other people the exit door out of the room they're stuck in.
The same routine that helped me recover from a slipped disc. The same movements that freed up my spine and hips. The same 25 minutes a day that lets me feel 20 years younger the rest of the day.
I'm not selling comfort. I'm offering discomfort in service of freedom.
Twenty-five minutes of positions most people would call painful in exchange for feeling young again.
That exchange rate is the entire engine.
Because I think making a difference is great.
But making a difference at the expense of your happiness is questionable.
I built this for me first. And it turned out to help a lot of other people too.
That's the most honest version of this story.
I was trying to figure out how to be happy. Movement was the answer. And now I'm teaching other people the same thing.
The brand isn't the point.
The freedom is.